Key-Systems Internet Solutions

The Domain-Experts

.BRAND TLDs

BrandShelter offers a one-stop .BRAND management service

St. Ingbert, 2013-10-22, BrandShelter, the corporate domain portal of the international domain registrar Key-Systems, provides an all-in-one management solution for .BRAND applicants to operate their own new top level domain (TLD(s)). BrandShelter allows management of the .BRAND extension combined along with all existing domain names and new TLD registrations in one interface. The domain management service can easily be combined with existing business processes of the user. Further, the BrandShelter solution includes additional benefits such as extensive security features and a wide set of monitoring reports that facilitate maintaining a large domain portfolio. A dedicated Key Account Manager assist .BRAND operators with every step needed to create and manage their name space.

In the course of the next two years more than 700 new generic TLDs and over 500 .BRAND TLDs will be launched. As .BRAND domain registrations have to be executed through an accredited registrar, BrandShelter's management solution includes the ICANN accreditation for the customer. As an alternative, .BRAND applicants can use Key-Systems' Registry Account Management (RAM)The RAM solution allows .BRAND owners to fully control and manage the registrations under their new TLD.

The BrandShelter .BRAND service allows the implementation of customer routines into the system as well as dedicated training on the usage of the platform. “Our .BRAND management solution is a comfortable, complete package that offers numerous benefits to .BRAND applicants through one of the world's most convenient and advanced domain portfolio management platforms”, states Alexander Siffrin, CEO of Key-Systems GmbH.

BrandShelters' range of domain management services includes updating, managing, consolidating and securing the entire domain portfolio as well as monitoring zones and implementing defensive and proactive policies to protect brands and marks from would-be infringers. Among the security features are the default auto renewal, super locks of domains, whois monitoring, divisional levels of access to the portfolio and e-mail/TAN based confirmation for changes to the portfolio or critical account settings.

BrandShelter monitors the use of the customers' company name as well as trademarks and brands on the Internet and helps to prevent abuse. This includes the registration and publication of identical and confusingly similar marks as well as international company name watch, trademark application watch and design watch. The monitoring services include domain, whois, social media and content monitoring.

BrandShelter offers personal service for domain management needs. Customers have access to a personal key account manager who will answer all questions and handle transactions on demand.
For further information, please contact the BrandShelter team or visit our website.

About BrandShelter
BrandShelter, the corporate domain portal of the Key-Systems GmbH, specializes in providing online brand protection solutions for companies and trademark owners. The offer includes extensive monitoring of trademark use on the Internet by unauthorized persons and provides support for the corresponding countermeasures. Furthermore, BrandShelter provides comprehensive support for the realization of a company-owned TLD such as .BRAND or .COMPANY and already offers non-binding and free pre-orders in more than 700 new TLDs such as .SHOP, .WEB or .BERLIN, which will be introduced gradually over the course of the next two years.

Key-Systems is an international IT company that currently manages more than 3 million domains for more than 70,000 retail/corporate customers and 1,800 resellers worldwide. The company with more than 70 employees is the second largest registrar for generic domains such as .COM or .NET in Europe and one of the 15 largest worldwide, in relation to the number of managed gTLD domain names (source: webhosting.info). Key-Systems' headquarters are located in St. Ingbert/Germany. Furthermore, the company runs a subsidiary in the USA. Key-Systems’ business areas include the retail customer portal domaindiscount24.com and the reseller portal RRPproxy.net. Furthermore, the company runs the TIER III SKYWAY DataCenter, the corporate domain portal BrandShelter.com, a service for registry operation (KSregistry) and the domainer software DNWorker. Key-Systems is a member of the KeyDrive S.A. holding that was created in June 2011 through the merge of Key-Systems GmbH and NameDrive S.A. The holding also includes the companies Moniker and SnapNames.